Creative endeavours by Emma Bergmeier-Varian


Jaime Lee for Perth Fashion Festival 2013

Since graduating from Central Institute’s fashion course five years ago, Perth born Jaime Lee Major has gone on to achieve more than some designers hope for in a life time. From dressing Kimbra to the Kardashians, and finding fans in Kelly Cutrone and Johnny Wujek (stylist to the stars), Jaime has experienced a meteoric rise […]

Behind The Scenes – Swimwear Shoot

Swimwear by Jaime Lee, hat by Angela Bollam, glasses by Luella, bangle by Su Two piece by Darling James Stacie wears Jaime Lee swimsuit I rarely have time/energy to take behind the scenes snaps on shoots that I style, so I was stoked when the lovely Lisa Businovski offered to document the photoshoot process for […]

Encore: Fashion & Textile Design Graduate Parade, Central TAFE

Graduate Jaime Lee Major. Her designs can be seen below. www.jaimelee.com.au Graduate Kiel Rogers wearing Jaime Lee’s designs Kiel Rogers’ designs below: Heaps more snaps after the jump…


At an incredible six course feast - Perth's Longest Lunch to raise funds for Brightwater: an amazing organization making a world of difference in many lives #PLL2015
#BehindTheScenes look at tomorrow's #WestWeekend fashion editorial which is all about @avaspotted by Petra Vanessie. Had so much fun styling this Mad Men-esque shoot at #CouncilHouse with @photorobduncan @sc_artistry and Tahnee Apollos from Chadwick Models. In this shot Tahnee wears Ava Peggy dress with @alluresouthseapearls studs, bag and brooch from @momospreloved with @alannahhill gloves 🙆🏻 #Stylist #Ava #PetraVanessie #Perth #MadMen
Look at this gorgeous face! Was driving home from dinner tonight and spotted a giant husky bolting down the road with his leash billowing in the wind behind him. Managed to get him to stop and hung out with him for a while until his owners came pelting up the street. So nice to reunite them 💘 #Husky #Bayswater
Prepping for the #GarageSale to end all garage sales! Selling off a tonne of amazing #vintage pieces that I've accumulated over the years. All priced to sell - gorgeous 1950s & 60s frocks from $20, coats from $15. Plus plenty of other goodies from five gals looking to clear some space in their wardrobes. This Saturday: 10am-2pm at 18A Mary St #Highgate in #Perth