Hello 2011! I welcome you with open arms! But before we embrace, I must ask where oh where did 2010 go? Though I worked harder than I probably ever have before, 2010 was extremely good to me and for the most part, I loved every minute of it. I blogged more regularly, I travelled to Sydney (twice), I celebrated Dropstitch’s third birthday and dreamed up a big ol’ dream in the form of All Of The Above Creative (more on that a little later).


The year started off with a bang when Cleo Magazine featured a full page spread on Dropstitch and my street fashion photography in February. I got such a kick when I saw my photographs in Cleo and was honoured to be featured alongside the likes of Fashion Hayley. Thanks to all the lovely people who sent me congratulatory messages about the article 🙂


In March I had the absolute pleasure of helping style and decorate my good friends’ wedding – a challenge the size of which I’d never undertaken before. I absolutely loved working with Josh and McGee and probably had one of the most enjoyable days of my life thus far at their wedding surrounded by friends.


While styling the wedding, I also worked my butt off on the new-look X-Press Fashion Magazine, and collaborated with photographer Otilee Lamb to create an amazing editorial shoot inspired by aviation at the Aviation Heritage Museum in Perth. The Altitude shoot was my first ever project with Otilee and despite the sweltering heat on the day, the images came out beautifully. Thanks to the XF team who braved the ridiculous temperatures in the air plane hanger for the sake of fashion!


Fast forward to May and I made my first ever journey to Rosemount Australia Fashion Week with my best bud, Claire of HarbourMaster, at my side. Claire and I spent a week in Sydney together roaming the streets in search of outfits to document for Vogue.co.uk (another big highlight), while also attending a bunch of designer shows that were, for the most part, pretty dandy.


In July I celebrated three years of Perth street style on Dropstitch with an exhibition and birthday party at Pigeonhole’s delightful Cabin Fever space in the Bon Marche Arcade. Thanks to all who came along to the exhibition to indulge in some local photography, cup cakes and beers – you guys continue to rock my socks off.


Fast forward to September and it was time for the Perth Fashion Festival. Once again Mariella and her incredibly hard working team put on an amazing week of fashion related events with more runway shows, exhibitions and parties than you could poke a cocktail dress at. I had quite a lot to do with PFF’s 2010 festivities – co-styling ReStyle (a runway show dedicated to second hand threads) and styling 15 Minutes (a parade featuring street style threads inspired by the rise of the fashion blog), with help from Jess of Harlequin’s Party. I was also nominated for PFF’s Creative Edge prize at the WA Fashion Awards alongside Teagan Sewell and Romain Duquense – thanks to everyone who nominated me!

Stella McCartney For Target Launch

In October I was lucky enough to be flown to Sydney for the launch of Stella McCartney’s Designers For Target collection. I was only in town for two nights but I had such a blast hanging out with Fashion Hayley and her lovely boyfriend Fashion Henry and Emily from Lil Black Book, plus an array of other bloggers. Big thanks to Target and Nuffnang for putting me up in a five star hotel and treating me like a rock (or perhaps frock) star for the weekend.

Stella McCartney For Target Launch

I’ve skimmed over a LOT of things because 2010 was so chock-a-block with awesome stuff but I think you get the picture… 2010 was very good to me! Thanks to everyone who helped make the last year so productive and fun – I feel like I achieved so much and now I’m not all that scared about turning 25 anymore!

Thanks for reading my blog and supporting me in all my various pursuits – I am a very lucky lass indeed.

Love, Em xx